I was reading another great blog post from The Redhead Writing. In starting your own business, she says the only two rules are Be Interesting and Don’t Be Stupid.
While this may feel a bit obvious, I’ve seen many speaker break one or both of these rules and suffer as a result.
Note: Comedians are an exception, since many have the ability to pull off “stupid”. By the way, I mean professional comedians, not you.
The trick for speakers here is that it’s all relative to your audience. Remember, they decide what is interesting and what is stupid.