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	<title>Talk to the Human™ &#187; Book Review</title>
	<atom:link href="http://robchristeson.com/tag/book-review/feed" rel="self" type="application/rss+xml" />
	<link>http://robchristeson.com</link>
	<description>One IT dude&#039;s perspective on communicating with real people</description>
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		<title>Book Review: Are You Smart Enough to Work at Google?</title>
		<link>http://robchristeson.com/book-review-are-you-smart-enough-to-work-at-google?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=book-review-are-you-smart-enough-to-work-at-google</link>
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		<pubDate>Sun, 25 Mar 2012 16:06:27 +0000</pubDate>
		<dc:creator>Rob Christeson</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[linkedin]]></category>

		<guid isPermaLink="false">http://robchristeson.com/?p=3394</guid>
		<description><![CDATA[If you&#8217;ve ever thought about looking for a job in the post 2000-whatever economy, then Are You Smart Enough to Work at Google by William Poundstone is a must read. It&#8217;s harder to get an interview in 2012 than it was in 2007. Period. If you haven&#8217;t been job-hunting lately, I can tell you from [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://robchristeson.com/wp-content/uploads/2012/03/Google41.jpg"><img class="alignnone size-medium wp-image-3402" title="Google41" src="http://robchristeson.com/wp-content/uploads/2012/03/Google41-300x167.jpg" alt="" width="300" height="167" /></a><br />
If you&#8217;ve ever thought about looking for a job in the post 2000-whatever economy, then <em>Are You Smart Enough to Work at Google</em> by <strong>William Poundstone</strong> is a must read.</p>
<p>It&#8217;s harder to get an interview in 2012 than it was in 2007. Period. If you haven&#8217;t been job-hunting lately, I can tell you from experience that the landscape has changed. There are more people than ever out there &#8220;pounding the internet&#8221; looking for work. Once you get in the door, you <strong>need </strong>to be prepared.</p>
<p>Poundstone delivers on his promise of &#8220;Trick questions, zen-like riddles, insanely difficult puzzles, and other devious interview techniques you need to know to get a job in the new economy&#8221;.</p>
<p>The title implies these questions may be just for job seekers at Google. However, many of the examples of other difficult questions came from not just high-tech companies, but other names like KPMG, Johnson and Johnson, JP Morgan Chase, and General Motors. Also, this isn&#8217;t just about IT jobs, but some questions have been applied to positions in Marketing, Sales and Accounting to name a few examples.</p>
<p>One small caution &#8211; This is not an all-encompassing &#8220;how to ace and interview book&#8221;. Having said that, this book does an outstanding job of preparing you for the types of questions (including specific ones in each category) you may have to face beyond the mundane &#8220;what&#8217;s your biggest weakness&#8221; variety.</p>
<p><span style="text-decoration: underline;">What’s great about this book:</span><br />
This isn&#8217;t just for pain-stick seeking job seekers. It&#8217;s also entertaining to read. Plus, if you are looking for some great questions to ask as an employer, you&#8217;ll find out the why and why not of questions you may think are &#8220;cool to ask&#8221;.</p>
<div>
<p>Each chapter closes with a series of specific questions that have been used by companies big and small. The answers are explained in amazing detail in 120 pages in the back of the book. This makes the book an easy reference for future interview preparation.</p>
<p><span style="text-decoration: underline;">Limiting Factors:</span><br />
None really.</p>
<p><span style="text-decoration: underline;">Additional Note: </span><br />
As a contract employee, I move around a bit and interview pretty much every year. I had an interview last week and while I didn&#8217;t get ant real &#8220;trick&#8221; questions, the advice on &#8220;Whiteboarding&#8221; (Chapter 7) came in handy. Yeah&#8230;got the job!</p>
<p><span style="text-decoration: underline;">Recommendations:</span><br />
If you think you may have to interview for a job ever, this is a must-read.</p>
<p><span style="text-decoration: underline;">Rob’s Rating system (bolded, the rating is)</span><br />
<strong>Buy now at full price (it read well on my Nook too)</strong><br />
Buy if you get a discount<br />
Wait for the paperback<br />
Wait for someone else to be done with the paperback<br />
If you&#8217;ve read my review, you got the gist of it</p>
</div>
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		<title>Book Review: The Leader Who Had No Title</title>
		<link>http://robchristeson.com/book-review-the-leader-who-had-no-title?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=book-review-the-leader-who-had-no-title</link>
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		<pubDate>Mon, 19 Mar 2012 03:53:03 +0000</pubDate>
		<dc:creator>Rob Christeson</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[linkedin]]></category>

		<guid isPermaLink="false">http://robchristeson.com/?p=3234</guid>
		<description><![CDATA[I&#8217;ve been intending to read this since I saw Robin speak at the Toastmasters Convention back in August. I&#8217;m glad I finally did! An interesting twist in a leadership book, The Leader Who Had No Title, by Robin Sharma is a work of fiction. More accurately, it is &#8220;a modern fable on real success in business and [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://robchristeson.com/wp-content/uploads/2012/02/The_Leader_Who_Had_No_Title.jpg"><img class="alignnone size-full wp-image-3233" title="The_Leader_Who_Had_No_Title" src="http://robchristeson.com/wp-content/uploads/2012/02/The_Leader_Who_Had_No_Title.jpg" alt="" width="142" height="207" /></a><br />
I&#8217;ve been intending to read this since I saw <strong>Robin</strong> speak at the Toastmasters Convention back in August. I&#8217;m glad I finally did! An interesting twist in a leadership book, <em>The Leader Who Had No Title</em>, by <strong>Robin Sharma</strong> is a work of fiction. More accurately, it is &#8220;a modern fable on real success in business and in life&#8221;.</p>
<p><span style="line-height: 27px;">Rather than telling stories of his own success, and maybe using some borrowed success stories from others, Robin Sharma gives us a fictional work that could easily be &#8220;based on a true story&#8221;. </span></p>
<div>
<p><span style="text-decoration: underline;">What’s great about this book:</span><br />
It discusses the topic in a different and interesting way, by telling the story of a fictional character that could easily represent any of us. Although some of it felt repetitive, I think this does a great job of solidifying the points &#8211; specifically ways you can lead without a title. And no, none of them are &#8220;act bossy until promoted&#8221;.</p>
<p><span style="text-decoration: underline;">Limiting Factors:</span><br />
Some of the early dialog seems a bit cheesy. Once you get past that, it&#8217;s actually quite good.</p>
<p><span style="text-decoration: underline;">Great Quotes:<br />
</span>&#8220;Be so good that people cannot ignore you&#8221; &#8211; Steve Martin<br />
“Nobody succeeds beyond his or her wildest expectations unless he or she begins with some wild expectations” &#8211; Ralph Charell<br />
&#8220;We need to be reminded more than we need to be instructed&#8221; &#8211; G. K. Chesterton<br />
&#8220;Calling high achievers &#8216;lucky&#8217; is the easiest way to getting out of having to get up off the couch and go do something valuable with your life&#8221;</p>
<p><span style="text-decoration: underline;">Recommendations:</span><br />
A great read. If you are at all skeptical about your ability to make a difference with the job you already have, this book will give you a new perspective. Plus you&#8217;ll get some ideas on motivating others to be their best.</p>
<p><span style="text-decoration: underline;">Rob’s Rating system (bolded, the rating is)</span><br />
<strong>Buy now at full price (although I found it at the library &#8211; Free!)</strong><br />
Buy if you get a discount<br />
Wait for the paperback<br />
Wait for someone else to be done with the paperback<br />
If you’ve read my review, you got the gist of it</p>
</div>
<p>&nbsp;</p>
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		<title>Book Review: The Myth of the Garage</title>
		<link>http://robchristeson.com/book-review-the-myth-of-the-garage?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=book-review-the-myth-of-the-garage</link>
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		<pubDate>Wed, 14 Mar 2012 19:40:41 +0000</pubDate>
		<dc:creator>Rob Christeson</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Chip and Dan Heath]]></category>

		<guid isPermaLink="false">http://robchristeson.com/?p=3376</guid>
		<description><![CDATA[Note: This is only available as an e-book, and it&#8217;s only available for free. Go to: http://www.heathbrothers.com/the-myth-of-the-garage/ to pick it up. I read both of Chip and Dan Heath&#8216;s previous books, Made to Stick and Switch (links are to my reviews). When I saw they had another book out, I jumped at the chance to [...]]]></description>
			<content:encoded><![CDATA[<p><em><a href="http://www.heathbrothers.com/the-myth-of-the-garage/" target="_blank"><img class="alignnone size-full wp-image-3377" title="image-book-myth-of-the-garage" src="http://robchristeson.com/wp-content/uploads/2012/03/image-book-myth-of-the-garage.jpg" alt="" width="200" height="282" /><br />
</a>Note: This is only available as an e-book, and it&#8217;s only available for free. Go to: <a href="http://www.heathbrothers.com/the-myth-of-the-garage/" target="_blank">http://www.heathbrothers.com/the-myth-of-the-garage/</a> to pick it up. </em></p>
<p>I read both of <strong>Chip and Dan Heath</strong>&#8216;s previous books, <em><a title="Book Review" href="http://robchristeson.com/book-review-made-to-stick" target="_blank">Made to Stick</a></em> and <em><a title="Book Review" href="http://robchristeson.com/book-review-switch" target="_blank">Switch</a></em> (links are to my reviews). When I saw they had another book out, I jumped at the chance to read it. But wait, my credit card isn&#8217;t being charged&#8230;what&#8217;s going on? Oh, it&#8217;s a free e-book. <strong>Awesome</strong>!</p>
<p>The Myth of the Garage is named after an article the authors wrote about the true origins of the Apple computer. Specifically, how Wozniak and Jobs ended up in that garage. Hint: it isn&#8217;t &#8220;quit school, invent lasting icon in garage three weeks later&#8221;. This and the other short stories (17 in all) are quite compelling, and do a great job exposing the reader to the reality behind some widely-held myths in the business world.</p>
<div>
<p>What’s great about this book:<br />
It&#8217;s Free, and would be <em>worth pay for</em> if it wasn&#8217;t<br />
An entertaining look at some interesting myths many of us come to believe as true.</p>
<p>Limiting Factors:<br />
None. Just wish there was more&#8230;</p>
<p>Stuff to think about (some of the story titles):<br />
Why you should never buy another mutual fund (“The Horror of Mutual Funds”)<br />
Why your gut may be more ethical than your brain (“In Defense of Feelings”)<br />
How to communicate with numbers in a way that changes decisions (“The Gripping Statistic”)<br />
Why the “Next Big Thing” often isn’t (“The Future Fails Again”)</p>
<p>Recommendations:<br />
This 70-page book is a fast read with many good stories. Grab it for your e-reader, or get the PDF. Now. Seriously.</p>
<p>Rob’s Rating system (bolded, the rating is)<br />
<strong>Buy now at full price (note: full price is &#8220;free&#8221;)</strong><br />
Buy if you get a discount<br />
Wait for the paperback<br />
Wait for someone else to be done with the paperback<br />
If you’ve read my review, you got the gist of it</p>
</div>
<p><em><br />
</em></p>
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		<title>Author Review: Take the Stairs</title>
		<link>http://robchristeson.com/author-review-take-the-stairs?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=author-review-take-the-stairs</link>
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		<pubDate>Sun, 04 Mar 2012 05:11:48 +0000</pubDate>
		<dc:creator>Rob Christeson</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[Rory Vaden]]></category>
		<category><![CDATA[Talk to the Human]]></category>

		<guid isPermaLink="false">http://robchristeson.com/?p=3275</guid>
		<description><![CDATA[Rory Vaden is the author of the new bestselling book, Take the Stairs &#8211; 7 Steps to Achieving True Success. In promoting his new book, he recently spoke here in Wichita and to a packed house in Salina, Kansas. I was fortunate to be able to see him at those events. Rory&#8217;s concept of &#8220;Taking [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://robchristeson.com/wp-content/uploads/2012/03/50217_317037935417_188216098_n.jpg"><img class="alignnone size-medium wp-image-3276" title="50217_317037935417_188216098_n" src="http://robchristeson.com/wp-content/uploads/2012/03/50217_317037935417_188216098_n-100x300.jpg" alt="" width="100" height="300" /></a><br />
<strong>Rory Vaden</strong> is the author of the new <em>bestselling</em> book, <em>Take the Stairs</em> &#8211; 7 Steps to Achieving True Success. In promoting his new book, he recently spoke here in Wichita and to a packed house in Salina, Kansas. I was fortunate to be able to see him at those events.</p>
<p>Rory&#8217;s concept of &#8220;Taking the Stairs&#8221; is all about finding success. Rory likes to say, &#8221; Success means doing things you don&#8217;t want to do.&#8221; He uses the comparison of taking the stairs vs. the escalator as a metaphor for choosing the more difficult path now to yield the better life in the long term.</p>
<p>This is not about fitness, it&#8217;s about success in every aspect of your life. Rory used some great personal examples and stories in his presentation. Many were also in the book, including other interesting and inspirational tales.</p>
<p>He started by discussing how pervasive procrastination can be in our lives (&#8220;we live in a ProcrastiNATION&#8221;). This probably isn&#8217;t news to you. But when he provided some eye-opening, and specific, figures on what the cost can be in the workplace (on Page 11 of the book) that grabbed the audiences attention.</p>
<p>He broke down procrastination into 3 areas, classic, creative avoidance, and priority dilution. These are from the third principle &#8211; <strong>The Magnification Principle of Focus</strong>:</p>
<p><strong>Classic</strong> &#8211; Consciously delaying what you should be doing (who hasn&#8217;t been there?)<br />
<strong>Creative Avoidance</strong> &#8211; Unconsciously filling the day with menial work in order to be busy <em>being busy</em> &#8211; also called distraction<br />
<strong>Priority Dilution</strong> &#8211; (un)consciously delaying by allowing your attention to shift to less important tasks &#8211; also called interruption</p>
<p>He told us that &#8220;Attention Span isn&#8217;t as important as <em>Intention Span.</em>&#8221; Sometimes we have to remember that, as his mother told him, &#8220;enjoying it is not a requirement of doing it.&#8221;</p>
<p>He went on to talk about 3 of the other 6 principles in the book:</p>
<p>1. <strong>The Paradox Principle</strong> &#8211; Rory discussed how taking the easy route in the short term (i.e. the escalator) led to long term difficulty. More importantly, he provided examples of how short term difficulty (i.e. the stairs) can lead to long-term ease.</p>
<p>2. <strong>The Buy-In Principle of Commitment</strong> &#8211; the most important aspect was how we need to shift our attitude from asking, &#8220;Should I?&#8221; to &#8220;How will I?&#8221;</p>
<p>6. <strong>The Perspective Principle of Faith</strong> &#8211; Rory gave a powerful story of how one seemingly negative event in history actually led to him being where he is today, which I won&#8217;t ruin for you since it is also in the book.</p>
<p>His other points: Integrity, Schedule and Action have similarly well-written stories. If you&#8217;re a fan of <strong>Stephen Covey&#8217;s</strong> <em>7 Habits of Highly Effective People</em>, you&#8217;ll find many of the principles to be similar.</p>
<p>What I like about Rory&#8217;s take is that it isn&#8217;t quite so business-centric as Covey, and as a speaker I can identify with his stories and experiences. He puts his points into words many people can identify with. &#8221;Success is never owned; it is rented &#8211; and the rent is due every day.&#8221;</p>
<p>I also liked his definition of intellectual dishonesty (page 115) &#8211; Allowing someone to believe something you know to be not true. I&#8217;ve heard it referred to as &#8220;a lie of omission&#8221;, but I think &#8220;intellectual dishonesty&#8221; crystalizes the concept better.</p>
<p>Even if you aren&#8217;t ready to change your whole life and blow by the escalators, you can use just one or two principles here and see results. He&#8217;s still touring, so <a title="Rory's site" href="http://www.southwesternconsulting.com/takethestairsbook/index.html" target="_blank">if you can see him in person</a>, that would be ideal. If not,  pick this book up on-line or at the store and read it today.</p>
<p>Rob’s Rating system (bolded, the rating is)<br />
<strong>Buy now at full price</strong> (although it&#8217;s already discounted on-line)<br />
Buy if you get a discount<br />
Wait for the paperback<br />
Wait for someone else to be done with the paperback<br />
If you’ve read my review, you got the gist of it</p>
<p><em>Editors note: I first met Rory in 2009, and consider him to be a friend. That being said, I recommend the book not for that reason, but because it was worth recommending.</em></p>
<p><em>Also: Here is my 2009 review of his first book, </em><a href="http://robchristeson.com/book-review-take-one" target="_blank">No Laughs to Know Laughs</a><em>.</em></p>
<p>&nbsp;</p>
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		<title>The value of appreciation</title>
		<link>http://robchristeson.com/the-value-of-appreciation?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-value-of-appreciation</link>
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		<pubDate>Mon, 27 Feb 2012 20:01:41 +0000</pubDate>
		<dc:creator>Rob Christeson</dc:creator>
				<category><![CDATA[Leadership/Supervision Tips]]></category>
		<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Know your Audience]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[Talk to the Human]]></category>

		<guid isPermaLink="false">http://robchristeson.com/?p=3194</guid>
		<description><![CDATA[Last week I had the opportunity to hear author Paul White, coauthor of the book The 5 Languages of Appreciation in the Workplace with Gary Chapman. His presentation was titled, The True Value of Diamonds. He started by discussing the value of diamonds. Looking beyond the shiny and pretty, you&#8217;ll find Diamonds are used extensively in [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.appreciationatwork.com/" target="_blank"><img class="alignnone size-medium wp-image-3195" title="book-home" src="http://robchristeson.com/wp-content/uploads/2012/02/book-home-188x300.png" alt="" width="188" height="300" /></a></p>
<p>Last week I had the opportunity to hear author <a title="Paul White's website" href="http://www.drpaulwhite.com/" target="_blank">Paul White</a>, coauthor of the book <em>The 5 Languages of Appreciation in the Workplace</em> with Gary Chapman. His presentation was titled, <em>The True Value of Diamonds.</em></p>
<p>He started by discussing the value of diamonds. Looking beyond the shiny and pretty, you&#8217;ll find Diamonds are used extensively in industrial settings because of their strength and intrinsic value. He drew a tangible comparison between the value of a diamond as a hard-worker, and the differences between a shiny employee and one with intrinsic value to the organization.</p>
<p>Paul used references from his best-selling book, and really struck a chord when he discussed the differences between recognition and appreciation.</p>
<p>You probably agree with 69% of those in corporate settings that don&#8217;t feel that their recognition programs make them feel appreciated. Paul gave us the key reasons why this is true:</p>
<p><strong>Focus</strong>: Recognition is focused on Employee Behavior. Appreciation is focused on Employee Behavior, Character and Intrinsic Value</p>
<p><strong>Objective</strong>: Recognition is designed to Improve Performance. Appreciation will not only Improve Performance, but also Support and Encourage the person.</p>
<p>He also spoke about the <strong>Relational Direction</strong> (Top Down vs. Any), <strong>Goal</strong> (Good of the Company vs. Good of the Company and the Person), and <strong>Relationship</strong> (Organization to Employee vs. Person to Person).</p>
<p>Why don&#8217;t those organizational programs work?<br />
- Generic actions<br />
- Group based<br />
- Infrequent<br />
- Organizational (not personal)<br />
- Not perceived as genuine</p>
<p>How do you do it better? He gave us an overview of the 5 Languages of Appreciation:</p>
<p>Words of Affection &#8211; verbal communication that is positive and timely<br />
Quality Time &#8211; focused attention &#8211; could be lunch, social, or just 15 minutes in your office to vent<br />
Acts of Service &#8211; get their computer to work right, help with clean up &#8211; note: Ask first!<br />
Tangible Gifts &#8211; not bonuses or compensation, this could be a card, movie tickets &#8211; #1 choice is food<br />
Physical Touch &#8211; spontaneous celebration &#8211; high five, fist bump, even an actual pat on the back</p>
<p>Each is detailed well <a title="Amazon.com link" href="http://www.amazon.com/gp/product/0802461980/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;tag=taltothehum-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0802461980" target="_blank">in the book</a> (affiliate link). He also discussed what we should do to use the correct language in the right situations.</p>
<p>1. Know your default language &#8211; that is, which one works best for you.<br />
2. Observe<br />
3. Get an assessment &#8211; there is a tool in the book, and some <a title="Appreciation Website" href="http://www.appreciationatwork.com/" target="_blank">free resources here</a>.</p>
<p>Simply put, I was bummed when his hour was up. He was entertaining and made very interesting and relevant points about recognition. If you&#8217;re in a position to recognize others (work, school, non-profit, etc.) his concepts will be an eye-opener for you and your organization.</p>
<p>I haven&#8217;t finished the book yet, but after hearing him speak and what I&#8217;ve read so far I easily recommend the book. Take a look yourself.</p>
<p>&nbsp;<br />
<iframe src="http://rcm.amazon.com/e/cm?t=taltothehum-20&#038;o=1&#038;p=8&#038;l=as1&#038;asins=0802461980&#038;nou=1&#038;ref=qf_sp_asin_til&#038;fc1=000000&#038;IS2=1&#038;lt1=_blank&#038;m=amazon&#038;lc1=0000FF&#038;bc1=000000&#038;bg1=FFFFFF&#038;f=ifr" style="width:120px;height:240px;" scrolling="no" marginwidth="0" marginheight="0" frameborder="0"></iframe><br />
&nbsp;</p>
<p><em><strong><br />
</strong></em></p>
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		<title>Book Review: Running the Gauntlet</title>
		<link>http://robchristeson.com/book-review-running-the-gauntlet?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=book-review-running-the-gauntlet</link>
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		<pubDate>Sun, 26 Feb 2012 05:31:08 +0000</pubDate>
		<dc:creator>Rob Christeson</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[linkedin]]></category>

		<guid isPermaLink="false">http://robchristeson.com/?p=3082</guid>
		<description><![CDATA[Running the Gauntlet: Essential Business Lessons to Lead, Drive Change and Grow Profits by Jeffery Hayzlett is my kind of book. I like books about leadership, handling and overcoming obstacles to change and generally getting off your &#8230; and getting things done. More than once I had to put the book down to make some [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://robchristeson.com/wp-content/uploads/2012/01/runningthegauntlet.jpg"><img class="alignnone size-full wp-image-3081" title="runningthegauntlet" src="http://robchristeson.com/wp-content/uploads/2012/01/runningthegauntlet.jpg" alt="" width="75" height="109" /></a><br />
<em>Running the Gauntlet: Essential Business Lessons to Lead, Drive Change and Grow Profits</em> by <strong>Jeffery Hayzlett</strong> is my kind of book. I like books about leadership, handling and overcoming obstacles to change and generally getting off your &#8230; and getting things done.</p>
<p>More than once I had to put the book down to make some notes or go and do something as the author suggested. There is a consistent thread about your Conditions of Satisfaction. This drives much of the discussion in the book, and is an insightful way to think about whether or not you&#8217;re getting what you want out of ________ (a project, job, life, etc.)</p>
<p><span style="text-decoration: underline;">What’s great about this book:</span><br />
It&#8217;s well organized. The information is provided in short chapters. This worked well for me since I tend to think about what I read. When I&#8217;m presented with information I can use, I stop and make a note, send an e-mail or take some other action. Short chapters make it easy to take a quick break and pick up where you left off.<br />
The real-world stories and examples from others made the advice feel real and helped drive the author&#8217;s points home.<br />
The 118 concept is a great take-away  - Grab their attention in the first 8 seconds, then sell them in then next 110 seconds. There&#8217;s a specific formula for putting this together that you can use right away.<br />
If you haven&#8217;t read much on change, this makes a great first book. Lots of topical coverage and interesting examples.</p>
<p><span style="text-decoration: underline;">Limiting Factors:</span><br />
If you weren&#8217;t sure before reading this, you&#8217;ll learn multiple times (I stopped counting) that the author also wrote a book called <em>The Mirror Test</em>.<br />
The sports analogies seem a bit off. In one case, an american football analogy morphs into the business lesson, and is concluded with the need to &#8220;swing and swing hard, not bunt safely.&#8221;<br />
If you&#8217;ve read multiple books on change, this one may not feel like a revelation to you. But you&#8217;ll still get a fresh perspective on change.</p>
<p><span style="text-decoration: underline;">Great Quotes:</span><br />
&#8220;Don&#8217;t let the perfect get in the way of the good&#8221;<br />
&#8220;You can&#8217;t be cool and look like Elmer Fudd&#8221;<br />
&#8220;What&#8217;s your 118?&#8221;<br />
&#8220;A brand is nothing more than a promise delivered&#8221;</p>
<p><span style="text-decoration: underline;">Recommendations:</span><br />
This book is an excellent eye-opener, and if you find yourself struggling with nay-sayers and other obstacles to change, then this book is a must read. Of course, unless your the <em>one human</em> out there who doesn&#8217;t need to change to stay competitive.</p>
<p>Rob’s Rating system (bolded, the rating is)<br />
Buy now at full price<br />
<strong>Buy if you get a discount </strong>(of course, it&#8217;s already discounted on-line)<br />
Wait for the paperback<br />
Wait for someone else to be done with the paperback<br />
If you’ve read my review, you got the gist of it</p>
<p>Facebook page: <a href="http://www.facebook.com/mcgrawhillprofessional?sk=app_129982580378550">http://www.facebook.com/mcgrawhillprofessional?sk=app_129982580378550</a></p>
<p><em>Note: This was a different experience, because the publisher (McGraw Hill) contacted me, said they had read other book reviews I&#8217;ve done and asked if I would read this book and post a review on Amazon. I&#8217;m telling you up this so there&#8217;s no misrepresentation. I&#8217;d post this review whether or not I recommended the book.</em></p>
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		<title>Books to look forward to</title>
		<link>http://robchristeson.com/books-to-look-forward-to?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=books-to-look-forward-to</link>
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		<pubDate>Mon, 02 Jan 2012 03:14:53 +0000</pubDate>
		<dc:creator>Rob Christeson</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Daniel Pink]]></category>
		<category><![CDATA[linkedin]]></category>

		<guid isPermaLink="false">http://robchristeson.com/?p=3033</guid>
		<description><![CDATA[It&#8217;s just now 2012, and I already have a full reading list for the coming year. Are You Smart Enough to Work at Google?: Trick Questions, Zen-like Riddles, Insanely Difficult Puzzles, and Other Devious Interviewing Techniques You &#8230; Know to Get a Job Anywhere in the New Economyby William Poundstone. I picked this up at [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.amazon.com/gp/product/031609997X/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;tag=taltothehum-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=031609997X" target="_blank"><img class="alignnone size-full wp-image-3053" title="Work at Google" src="http://robchristeson.com/wp-content/uploads/2012/01/Work-at-Google.jpg" alt="" width="300" height="300" /></a><br />
It&#8217;s just now 2012, and I already have a full reading list for the coming year.</p>
<p><em><a title="Amazon affiliate link" href="http://www.amazon.com/gp/product/031609997X/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;tag=taltothehum-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=031609997X" target="_blank">Are You Smart Enough to Work at Google</a>?: Trick Questions, Zen-like Riddles, Insanely Difficult Puzzles, and Other Devious Interviewing Techniques You &#8230; Know to Get a Job Anywhere in the New Economy</em>by William Poundstone. I picked this up at the local Barnes &amp; Noble and looked at it. Very current and relevant advice for any current or future job seeker. The Kindle and Nook editions will be available January 4th, so I&#8217;ll be reading it then.</p>
<p><em><a title="Amazon affiliate link" href="http://www.amazon.com/gp/product/0374275637/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;tag=taltothehum-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0374275637" target="_blank">Thinking, Fast and Slow</a></em>, by Daniel Kahneman. I recently read a review of this in Scientific American Mind (Jan/Feb issue). I like books that give me an insight to how people think (Like books from <a title="Amazon affiliate link" href="http://www.amazon.com/gp/search/ref=as_li_qf_sp_sr_il_tl?ie=UTF8&amp;keywords=daniel%20pink&amp;tag=taltothehum-20&amp;index=aps&amp;linkCode=as2&amp;camp=1789&amp;creative=9325" target="_blank">Daniel Pink </a>and <a title="Amazon affiliate link" href="http://www.amazon.com/gp/search/ref=as_li_qf_sp_sr_il_tl?ie=UTF8&amp;keywords=dan%20ariely&amp;tag=taltothehum-20&amp;index=aps&amp;linkCode=as2&amp;camp=1789&amp;creative=9325" target="_blank">Dan Ariely</a>). For instance, how the aversion to loss is a greater motivator than the possibility of gain. It&#8217;s sure to be an interesting read, if you like to know how people think.</p>
<p><em><a title="Amazon affiliate link" href="http://www.amazon.com/gp/product/1591844592/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;tag=taltothehum-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=1591844592" target="_blank">Blah, Blah, Blah: What to do when words don&#8217;t work</a></em>, by Dan Roam. Another book I peeked at while roaming my local B&amp;N Bookseller. This looks like a great resource for speakers on how to make your point with fewer (and more descriptive) words.</p>
<p><a title="Amazon affiliate link" href="http://www.amazon.com/gp/product/0712625984/ref=as_li_qf_sp_asin_il_tl?ie=UTF8&amp;tag=taltothehum-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0712625984" target="_blank">Execution: The discipline of getting things done</a>by Larry Bossidy and Ram Charan. This is one a friend recommended, and I&#8217;ve read other titles by <a title="Amazon affiliate link" href="http://www.amazon.com/gp/search/ref=as_li_qf_sp_sr_il_tl?ie=UTF8&amp;keywords=Ram%20Charan&amp;tag=taltothehum-20&amp;index=aps&amp;linkCode=as2&amp;camp=1789&amp;creative=9325" target="_blank">Ram Charan</a>. I also read the <a title="Soundview summaries" href="http://www.summary.com" target="_blank">Executive Summary</a> of the book a while ago, and I especially liked the three building blocks of execution.</p>
<p>These are just a few ideas for books in the coming year. If you have any ideas, or have read any of the books I&#8217;ve mentioned, please leave a comment below.</p>
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		<title>Book Review: Million Dollar Coaching</title>
		<link>http://robchristeson.com/book-review-million-dollar-coaching?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=book-review-million-dollar-coaching</link>
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		<pubDate>Mon, 07 Nov 2011 07:11:33 +0000</pubDate>
		<dc:creator>Rob Christeson</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Alan Weiss]]></category>
		<category><![CDATA[coaching]]></category>

		<guid isPermaLink="false">http://robchristeson.com/?p=2957</guid>
		<description><![CDATA[Do you see yourself as a coach, or want to know what strategies work in becoming a highly successful one? I do, so I picked up Million Dollar Coaching &#8211; Build a World-Class Practice by Helping Others Succeed by Alan Weiss, PH.D, the Bestselling author of Million Dollar Consulting. Alan uses a methodical approach to defining the [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://robchristeson.com/wp-content/uploads/2011/11/MillionDollarCoaching.jpg"><img class="alignnone size-medium wp-image-2974" title="MillionDollarCoaching" src="http://robchristeson.com/wp-content/uploads/2011/11/MillionDollarCoaching-199x300.jpg" alt="" width="199" height="300" /></a><br />
Do you see yourself as a coach, or want to know what strategies work in becoming a highly successful one? I do, so I picked up <em>Million Dollar Coaching &#8211; Build a World-Class Practice by Helping Others Succeed</em> by <strong>Alan Weiss, PH.D</strong>, the Bestselling author of <em>Million Dollar Consulting</em>.</p>
<p>Alan uses a methodical approach to defining the role of a coach, building a foundation of trust and value, developing your skills and marketing yourself as a coach. Of particular interest to me was his defined difference between the mentor and coach.</p>
<p>Alan&#8217;s definition of coaching includes a defined goal and an agreed upon definition of success. This includes a finite time limit as well. The concept of &#8220;life coach&#8221; doesn&#8217;t fit this model. Important note: If you want to be a life coach, don&#8217;t buy this book.</p>
<p>The best part is the real world questions for topics like defining coaching, qualifying clients, and developing yourself (just to name a few).</p>
<p>A useful definition of <strong><em>Trust</em></strong> &#8211; My firm belief that you have my best interests in mind.</p>
<p>Great quote &#8211; Requesting help is not a sign of weakness, but of strength. We all need help. Asking for it is a healthy sign.</p>
<p>I could fill a book with all of the wisdom in this book. But, since Alan has already done that, I&#8217;m suggesting that you buy his.</p>
<p>Check out <a title="Alan Weiss' site" href="http://www.summitconsulting.com/" target="_blank">www.summitconsulting.com</a> to get some more information, and subscribe to Alan&#8217;s newsletter. <a title="Million Dollar Coaching" href="http://www.summitconsulting.com/store/Million%20Dollar%20Coaching.php" target="_blank">Go here for the book&#8217;s page</a> on Alan&#8217;s site.</p>
<p>Rob’s Rating system (bolded, the rating is)<br />
<strong>Buy now (today!) at full price</strong> (unless you want to be a &#8220;life coach&#8221;)<br />
Buy if you get a discount<br />
Wait for the paperback<br />
Wait for someone else to be done with the paperback<br />
If you’ve read my review, you got the gist of it</p>
<p><iframe src="http://rcm.amazon.com/e/cm?t=taltothehum-20&#038;o=1&#038;p=8&#038;l=as1&#038;asins=0071743790&#038;nou=1&#038;ref=qf_sp_asin_til&#038;fc1=000000&#038;IS2=1&#038;lt1=_blank&#038;m=amazon&#038;lc1=0000FF&#038;bc1=000000&#038;bg1=FFFFFF&#038;f=ifr" style="width:120px;height:240px;" scrolling="no" marginwidth="0" marginheight="0" frameborder="0"></iframe></p>
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		<title>Book Review: Sway</title>
		<link>http://robchristeson.com/book-review-sway?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=book-review-sway</link>
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		<pubDate>Wed, 22 Jun 2011 00:16:07 +0000</pubDate>
		<dc:creator>Rob Christeson</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[linkedin]]></category>
		<category><![CDATA[Talk to the Human]]></category>

		<guid isPermaLink="false">http://robchristeson.com/?p=2596</guid>
		<description><![CDATA[I recently received a recommendation to read Sway, The Irresistible Pull of Irrational Behavior. To me, this work looked similar to Dan Ariely&#8217;s work, The Upside of Irrationality. As it turns out, there were some similarities but there were also enough differences to make this one a worthwhile read. I always enjoy books that give me [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://robchristeson.com/wp-content/uploads/2011/07/Sway.jpg"><img class="alignnone size-full wp-image-2633" title="Sway" src="http://robchristeson.com/wp-content/uploads/2011/07/Sway.jpg" alt="" width="240" height="240" /><br />
</a>I recently received a recommendation to read <em>Sway</em>, <em>The Irresistible Pull of Irrational Behavior</em>. To me, this work looked similar to Dan Ariely&#8217;s work, <em><a title="Book Review" href="http://robchristeson.com/book-review-the-upside-of-irrationality">The Upside of Irrationality</a></em>. As it turns out, there were some similarities but there were also enough differences to make this one a worthwhile read.</p>
<p>I always enjoy books that give me insight to how others think. Actually, this gave me insight into how I think too.</p>
<p>Of particular interest to me was the information on Altruism vs. Greed. The fascinating point that was made had to do with how our brain processes these opportunities. For example, say you are a mechanic and a friend says, &#8220;I&#8217;m flat broke and I need to fix my car. Can you come over and fix it for me?&#8221; Even if the labor was worth $1,000, the altruistic part of your brain is activated, and you would likely make a decision to help your friend in need. But, if the same friend offers to pay you $50 for your help, studies have shown that two things happen:</p>
<p>1. The altruism center (there&#8217;s a real medical name for it, trust me) shuts off.<br />
2. The Profit minded part of your brain takes over, says &#8220;that&#8217;s a bad deal&#8221;, and you likely turn him down.</p>
<p>Of course, the final decision could have other factors (schedule, &#8220;c&#8217;mon man&#8221; pressure, etc.)</p>
<p>The real point here is how our brains work. It turns out we&#8217;re hard wired to evaluate charitable opportunities and profitable ones from totally different points of view.  And activating the profit center has the potential to shut down the charitable part of the brain.</p>
<p>If you&#8217;ve ever worked with volunteers, this news can make a huge difference in how you recruit help. (i.e. give rewards after vs. offer rewards up front) This insight was worth the read for me.</p>
<p>There&#8217;s more, like another explanation into the $10 experiment I commented on in a <a title="Previous Post" href="http://robchristeson.com/human-nature-and-business" target="_blank">previous post</a>. Also, there were numerous references to some interesting and recognizable stories, and how the power to sway someone or group made a difference. I&#8217;d give you more specifics, but I don&#8217;t want to ruin a good read for you by giving <em>everything</em> away.</p>
<p>Check out their <a title="Sway Book" href="http://www.swaybook.com/index.html" target="_blank">web site</a> for more insights.</p>
<p>If you like to understand how people think, this was a pretty interesting and easy read. Grab it.</p>
<p>Rob’s Rating system (bolded, the rating is)<br />
<strong>Buy now (today!) at full price</strong><br />
Buy if you get a discount<br />
Wait for the paperback<br />
Wait for someone else to be done with the paperback<br />
If you’ve read my review, you got the gist of it</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>Book Review: Delivering Happiness</title>
		<link>http://robchristeson.com/book-review-delivering-happiness?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=book-review-delivering-happiness</link>
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		<pubDate>Mon, 28 Mar 2011 04:31:52 +0000</pubDate>
		<dc:creator>Rob Christeson</dc:creator>
				<category><![CDATA[Book Review]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[linkedin]]></category>

		<guid isPermaLink="false">http://robchristeson.com/?p=2478</guid>
		<description><![CDATA[Like a good story? Better yet, how about a really good I.T. story? No such thing you ask? Believe it, and read Delivering Happiness &#8211; A Path to Profits, Passion, and Purpose by Tony Hsieh (pronounced Shay), the CEO of Zappos.com, Inc. This first person account of the growth of Zappos.com from the years of [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://robchristeson.com/wp-content/uploads/2011/03/TonyHsieh_BioPhoto-200x300_jpg.jpg"><img class="alignnone size-full wp-image-2481" title="TonyHsieh_BioPhoto-200x300_jpg" src="http://robchristeson.com/wp-content/uploads/2011/03/TonyHsieh_BioPhoto-200x300_jpg.jpg" alt="" width="200" height="300" /></a><br />
Like a good story? Better yet, how about a <em>really good </em>I.T. story? No such thing you ask? Believe it, and read <em>Delivering Happiness &#8211; A Path to Profits, Passion, and Purpose</em> by <strong>Tony Hsieh </strong>(pronounced Shay), the CEO of Zappos.com, Inc.</p>
<p>This first person account of the growth of Zappos.com from the years of the IT boom and bust to become a billion dollar business in 2008 was, believe it or not, a <strong>page turner</strong>. Seriously&#8230;I read it all in one evening/night/I should really go to bed now. Tony tells an interesting story with lessons that any company could learn from.</p>
<p>One of his best (i.e. my favorites) comes from the section on what he learned playing poker. His business lessons told from that point of view give a refreshing look at how to be successful in either endeavour. The biggest lesson? The game starts before you sit down: Knowing which table to sit at translates into business as knowing your competition or, as he later describes creating your own table.</p>
<p>In the process, we learn how the purpose he found creating the best customer service translates into delivering your passion, and um&#8230;making money. Not a bad lesson all the way around - Profits, Passion, and Purpose.</p>
<p>Check out <a title="Book Site" href="http://www.deliveringhappiness.com/" target="_blank">Deliveringhappiness.com</a> to get some inside information.</p>
<p>Rob’s Rating system (bolded, the rating is)<br />
<strong>Buy now (today!) at full price</strong> (although I found it for 50% off at a Borders that was closing)<br />
Buy if you get a discount<br />
Wait for the paperback<br />
Wait for someone else to be done with the paperback<br />
If you’ve read my review, you got the gist of it</p>
<p><iframe src="http://rcm.amazon.com/e/cm?t=taltothehum-20&#038;o=1&#038;p=8&#038;l=as1&#038;asins=0446563048&#038;nou=1&#038;ref=qf_sp_asin_til&#038;fc1=000000&#038;IS2=1&#038;lt1=_blank&#038;m=amazon&#038;lc1=0000FF&#038;bc1=000000&#038;bg1=FFFFFF&#038;f=ifr" style="width:120px;height:240px;" scrolling="no" marginwidth="0" marginheight="0" frameborder="0"></iframe></p>
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