Have you ever wondered what makes certain speakers, writers and even YouTube channels popular, and others less so? “You can always work with readers who say, I don’t agree. What you can’t survive are those who shrug and say, I don’t care.” I found that quote in chapter 16 of The Craft of Research, Third […]
Tag: Marketing
Toastmasters: 20 isn’t the goal
Sitting at the Toastmasters International Convention, I watched as a friend of mine went to the stage to receive an award on behalf of her district. They were being recognized for having the most clubs with 20 or more members, over 80% in their case. I was looking at the statistics and there are quite […]
Tips for Toastmasters: We Miss You
How can you help those Toastmaster members who have a lapse in attendance? If you tell them that you care and invite them to return, you will make a positive difference in their efforts to improve, and help your club out at the same time.
Book Review: Small is the New Big
Another gem by Seth Godin, Small is the New Big is a series of riffs (which could be translated as blogs or short stories – Merriam-Webster defines riff as a succinct, usually witty comment) with everything about being smarter in business from A to Z. And yes, there is a Z. One of the nice things about […]