What to Read?


This last year I’ve read a ton (at least a few pounds) of books, especially on marketing, the web, consulting, writing and speaking. I created some reviews on this website, but I think it’s time to highlight the best for those of you just getting on board with this whole 21st century reading-thing.

This list presumes you are looking to become successful at speaking and/or consulting about something you are good at. Of course, you also need to be up to date on whatever subject you are choosing to speak about.

World Class Speaking – Craig Valentine and Mitch Meyerson
Money Talks – Alan Weiss

Six-Figure Freelancing – Kelly James-Enger
Made to Stick –  Chip and Dan Heath

Guerrilla Marketing – Jay Conrad Levinson
Permission Marketing – Seth Godin

Million Dollar Consulting – Alan Weiss
Book Yourself Solid – Michael Port

The Zen of Social Media Marketing – Shama Hyder Kabani
Wordpress for Dummies – Lisa Sabin-Wilson

What the Dog Saw – Malcolm Gladwell
SuperFreakonomics – Steven Levitt & Stephen Dubner

As I made this list, I did realize there were still a couple of book reviews I could do, for those rare (!) weeks when I don’t finish a book.

Also, I know Made to Stick isn’t so much a book about writing, but it is a book about making your ideas worth remembering. And that is a great skill to have as a speaker and as someone who writes down what they are going to say.

If you are behind on your reading, pick up something off of this list. They are all worth your time…

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